Why You Need DiSa

The objective of disa digital safety is to protect electronic consumer products and to reduce costs such as inventory differences, transport insurance rates and special logistic processes for manufacturers and retailers. disa digital safety is being supported by its technology partner Ternary Technologies Pte Ltd. in Singapore to accomplish its global goals.

Digital Products gain Popularity – also for potential thieves!

More Complex Retail Security Systems for Quality Goods

Can you imagine presenting flashcards, SIM-cards, MP3-player or USB-Sticks in a large container in retail stores? Instead they are delivered in blister or in basically bigger packaging than the actual product. However this does not fully protect against burglary. This is why customers frequently find these products in additional plastic security boxes on the retailers’ shelves. These plastic boxes however have serious disadvantages: no protection in the supply chain on the way from the factory to the retail checkout. high costs for special logistic processes and transport insurances additional internal handling in the retail store adds four to five minutes respectively and 0.88 per item less spontaneous buys the plastic security boxes reduce the space efficiency. because of the voluminous presentation the shelves in the retail stores must be restocked more often to avoid Out-of-Stock situations fast activation of the product in about a second. after learning curve – less theft rate in the retail outlet which makes retailers more competitive.

Burglary costs retail billions

Retailers in Europe, America and Asia lost 68 billion Euros

The damages through burglary add up to 68 billion Euros worldwide. This is 1.36 per cent of the retail stores business volume. The main reason for this is burglary through suppliers, personnel and customers. These alarming numbers were identified by the reputable British Centre for Retail Research in their Global Retail Theft Barometer. This means, for Europe, that goods worth 27.5 billion Euros were stolen in one year, during the timeframe investigated (07/2006 to 06/2007). This implies a Europe-wide »theft tax« of 58 Euros per consumer per year. Despite the modern retail security systems in which retailers have invested 7.8 billion Euros (0.34 percent of their business volume), Europewide goods worth 1.26 of the retail business. volume have been stolen.

What you should know about digital safety

Technical requirements and clearing

The handling of the digital anti-theft system by disa digital safety is very simple.The system can easily be integrated into the manufacturing process and supply chain. With the disa activator digital products are made workable again at the checkout in retail stores. For more information please contact the disa team who can answer your questions in detail.

Communicating with the consumers

POS-material, public relations, internet communication

The disa anti-theft system for digital products is most effective when potential thieves know about the protection. That is why it is so important that they know that disa-protected products will only work when they have been paid for and activated. Therefore disa digital safety does not only inform retailers and manufacturers about this innovative system, but also consumers. The most important medium for disa´s professional communication is the logo, which should be printed on every disaprotected product. It tells everybody who is interested in a labeled product that it is not worthwhile taking this product without paying. At the point of sale there is more potential to inform consumers with diverse material such as ceiling anglers. With active public relations initiatives, disa digital safety can inform consumers about the new protection system for electronic products. Customers can find more information on our website www.digitalsafety. de

How does disa´s Digital Anti-Theft System work?

What advantages will industry, manufacturers and distributors have from using the system?

What advantages would you gain, if your digital products such as flashcards, SIMcards and MP3-players could be protected effectively during the production process, so they would be useless for thieves? You could minimise cost intensive logistics and storing processes and your costs would shrink significantly. With its digital anti-theft system, digital safety comes first with a security system that can protect a large number of digital products. During checkout, each article is made workable again by the disa activator.

Benefits for the industry, manufacturers and distributors:

the disa anti-theft system clearly reduces the cost for logistics and security no effects on quality, durability or performance of the articles protection through an individual security system the disa system optimises the whole supply chain enabling new sales opportunities because the articles are compatible to self-service

How does the Digital Anti-Theft System work?

What advantages will retail chains have from using the system?

Imagine the consumer electronics industry could protect digital products during the production process in an effective way, so that they would not be any use to thieves. Most of the security systems in retail stores today would not be necessary. disa digital safety now presents a striking anti-theft system for the first time. With it Flashcards, SIM-Cards, USB-Sticks,MP3-Players and other digital articles can be locked during the production process. At the checkout the product is paid for and unlocked with the disa activator. Through this system the products are made workable again at the checkout. For this process the cashier needs a maximum of five seconds.

Advantages for retail stores:

significant reduction of inventory differences

no added costs for internal logistic services because of no plastic security boxes or glass cabinets

products are fully self-service compatible

five seconds maximum to activate a product at the checkout

increased chance for more volume sales and for more revenue